The Grangette

“Nature in every environment to be managed easily with an app”

Interior design is moving towards a system designed to incorporate more and more the exteriors with the interiors: “Nature in every environment”, a possible commitment that can inspire the most sensitive minds in the world of arts, design, up to the architecture.

This is what is said around but: “let’s face it” is certainly not a new story. We all remember the house on the waterfall by Frank Lloyd Wright (1867 – 1959), father of organic architecture who – in the first half of the twentieth century – intended to depart from architecture that did not take care of the climatic characteristics, the genius loci and the “small men”.

A respectful connection and harmonious mimesis with all that nature has given us still seems to be a concept that is not fully rooted in our society.

La Grangette, an innovative French company based in Avignon, aware of these needs, has decided to carry out an ambitious and innovative project in line with the desire for fluidity of the future.

Hence the challenge for an ecological, intellectual and social commitment that is linked to the concepts – certainly in line with the latest trends – presented in the largest design and architecture events.

A display (representation) of matter, a symbol of a nature that contaminates even “less fortunate” environments than the Fallingwater.

A matter that in its often daring tautology takes shape through a flawless technology and goes to refine more and more that barrier that seems to force man into inhumane environments.

This is why we will increasingly see externals incorporated with interiors. Harmonious furnishing accessories that open up to an Albertian vision of a window on the world”

A game of “fluid openings” which is not only a remedy for a temporary need but a deeper awareness of one’s existence, of everything adjacent to it and of imminent needs. Starting with respect for nature and the need to live in close contact with it in order to benefit from its fruits.

Growing a vegetable garden in your own town house – made up of aromatic herbs, edible flowers, vegetables that until now we saw in the garden of our country house – is now possible.

The Grangette conceived and produced by the French family-run company of the same name and designed by the Italian Pininfarina, created by Thibaut Pradier, allows you to grow 64 plants at home, choosing from 43 varieties of salads, aromatic and healthy herbs. It can be managed with an app that has been dedicated to it

“La Grangette is inspired by my childhood home and the vegetable garden where my grandfather lovingly grew all kinds of vegetables in the countryside in the south of France. We wanted to reintroduce the same kind of experience, adapting it to the contemporary urban lifestyle: people today have less time and space but want to consume fresh, healthy produce,”

Thibaut Pradier

This is how the idea of an indoor vegetable garden was born. Thanks to hydroponic cultivation techniques and the support of the most advanced technology, it offers genuine products, rich in nutrients, grown to perfection and to be eaten when they are perfectly ripe.

  Xavier Blanc Baudriller, Head of Experience and Product Design di Pininfarina.

The dream of a reality that goes beyond the narrow confines of the walls of a flat – transforming them into an anthropomorphic plane – thus becomes a project. A project that in the crucible of this company, where ideas are matched to requirements, is able to develop and from the dreamed idea – thanks to the most sophisticated technology, becomes tangible material.

Functional and beautiful at the same time. Thus creating a mnestic space (which knows memory) of a dream – the grandparents’ country house – which restores to everyday life what is closest to nature.

The desire for a botanical garden, -a breath between the walls- with vegetables and everything surreal and anthropomorphic the dream suggests. A space of nature that, thanks to the minds that have come together in this project, becomes a tangible reality.

The Grangette is a true vertical indoor vegetable garden available in three colours (light warm, cold grey and dark warm), with solid wood finishes (oak, ash or pine) or wood and metal. It makes it possible to grow plants for food while limiting waste: it uses 90% less water than traditional agriculture, without the use of pesticides and herbicides, and ensures lower CO2 emissions during the life cycle of the plants.

You can currently contact us directly for any information, clarification and delivery times.

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